HTC Smart Outsmarts Them All
The new HTC Smart is one device that won’t end up with the mobile phone recyclers for some months to come.
Unveiled at the recent Consumer Electronics Show held in Las Vegas, HTC claim that the Smart is a new type of smartphone which is the beginning of a group of straightforward, connected models that will be accessible to people all over the world.
Launched initially in Europe and Asia this Spring, the idea behind the Smart is to produce a device that is a smartphone, but one that is easy-to-use and perhaps more importantly, affordable.
In the words of a HTC Corporation spokesman:
“HTC has always focused on listening to customers and setting the stage for new mobile categories and HTC Smart is the response to customer demand around the world for an easier-to-use, affordable smartphone. Just adding a touch interface doesn’t mean a phone is a smartphone; The integration of HTC Sense brings an unparalleled smartphone experience for people looking to do more on their phone.”
HTC claim that the Smart has a friendly design (not sure how many people design unfriendly phones), which is compact (small), touchy (operated by fingers) and integrates an intuitive user experience that is based on the HTC Sense. In their own words, it stays loyal to the HTC design philosophy that puts people at the centre by focusing on three core areas: Make It Mine, Stay Close and Discover the Unexpected.
This basically means that the Smart can be customised and is a great portal to seeing what your friends and colleagues are boasting about on their social networking websites.
It’s powered by the delightfully called Qualcomm Brew Mobile which is apparently a cheap and cheerful, yet powerful operating system which allows the production of affordable smartphones.
A Qualcomm spokesman said:
“HTC Smart breaks new ground in delivering the powerful, in-demand smartphone features that consumers want on a more accessible device for global markets. We are pleased to be supporting HTC as they utilize the capabilities of Qualcomm’s Brew Mobile Platform open operating system to offer high-end capabilities and a compelling mobile user experience at mass-market price points.”
So, pretty HTC Smart then.
Tags: HTC, Smartphones
